services

From design strategy to product refinement, we help teams create high-performance digital experiences through world-class UX and UI.
how we do it

Product Strategy

We help you define, validate, and prioritise product direction by translating business goals and user needs into actionable roadmaps.
  • UX audit & expert review
  • Feature definition & prioritisation
  • User story mapping
  • Design sprints
  • POC & rapid prototyping
  • Product roadmap planning

Research

We turn uncertainty into clarity through evidence-based insights that help inform design decisions.
  • User research & insights
  • User testing
  • Data & behaviour analysis
  • UX competitor analysis
  • Performance analysis

Design

We design UX and UI that helps your product adapt, improve, and stay competitive in fast-changing markets.
  • Information architecture & navigation design
  • Wireframing & prototyping
  • User journey mapping
  • Visual design direction
  • User interface and interaction design
  • Design system solutions
  • Development specifications & documentation

Other ways we create impact

01
UX Audit
We dig into your product, uncover what’s blocking users, and show you how to fix it.
02
Data Analysis
Turn messy product data into simple insights that guide smarter and more confident decision-making.
03
Competitor Analysis
Benchmark against real product experiences to uncover best practice and guide evidence-based decisions.
04
User Testing
Put your product in front of real users so you see what works and what doesn’t.
05
Product POC
Validate your product vision fast with a proof of concept that wins investor buy-in and reduces risk.
06
Design System
We’ll build a scalable design foundation that speeds up development with consistency.
07
Design Direction
Blend brand, strategy, and UI into a cohesive, distinctive, and memorable product experience.
08
Design Sprint
We help you to tackle big challenges in days, not months, with a sprint that delivers answers and clarity fast.
“ The Isoflow team has become more than a partner, but part of our eclectic family. With eagerness and passion, the team has continued to pursue excellence and authentic user experiences in their delivery. We're creating magic and couldn't think of a better team to do it with. ”

Keletso Mpisane

Head of MiWay Blink, MiWay

“ We've collaborated with Isoflow on several occasions, and each time they've impressively exceeded our expectations. Their team is not only brilliant at their jobs, but they're also fantastic to partner with. I wholeheartedly recommend them for anyone seeking first-rate service and a genuinely enjoyable collaboration experience.”

Stuart Blyth

CEO and Co-Founder, Hubtiger

“ Isoflow has had our back since before we launched. They jumped in wherever we needed help, from our marketing website and user on-boarding process right through to our mobile apps and business portal. We could not have found a better partner and we highly rate their UI + UX skills. ”

Lungisa Matshoba

Co-Founder & Director, Yoco

“ The team at Isoflow have been close partners who work alongside our teams to deliver a great product. Their approach is rooted in critical thought and extends to visual design that is always considered and, of course, visually 🔥. ”

Scott Gray

Global Head of Experience Design, Virgin Active

“ Isoflow have done a fantastic job of executing on our vision for the 10X client portal. They proved to be a great strategic partner, often challenging our assumptions and improving on our thinking. They always fight for what they believe is right. We enjoyed partnering with their team on this challenging project and look forward to more rewarding outcomes as we continue to work together. ”

Declan Hollywood

Chief Growth Officer, 10X Investments

“ It's been great working with the Isoflow team on a number of design and UX projects - they are responsive, hands-on and really good at what they do. ”

Marcus Swanepoel

Co-Founder & CEO, Luno

Isoflow’s Six-Step Process to

Designing Delightful

Digital Products 

You can call this a process, a plan or a framework, whatever floats your boat. We like to think of it as the Isoflow way.

This PDF is free to download, use as your desktop wallpaper or share with your colleagues and friends.

Isoflow 6 Step Process to designing delightful digital products

Frequently asked questions

Got questions? We have you covered, if you have more please feel free to reach out.
What do you do as a UX and UI agency?

Isoflow is a UX and UI design–only agency dedicated to creating digital products that perform. We focus on uncovering friction, simplifying complex user journeys, and building scalable design systems.

Our services include UX and UI Design, Product Design Strategy, UX Audits, Usability Testing, Journey Mapping, Prototyping, and Design Direction. The goal is simple: make your product clearer for users and more valuable for your business. Want to see some of our work? View our services.

How is Isoflow different from other UX and UI agencies?

Isoflow is a specialised UX and UI design–only agency that partners with teams worldwide to create digital products that perform. Our difference lies in how we blend research, product strategy, and design to ensure every project delivers measurable business impact.

Every project is shaped by data, tested with users, and aligned with your product goals. The result is products that do not just look good but drive adoption, improve conversions, and scale with your business.

What digital products do you usually work on?

We design a wide range of digital products, from mobile apps that feel effortless to use, to e-commerce platforms that drive conversion, and enterprise tools that power large teams. Chances are you’ve already interacted with a product we’ve designed without even realising it.

Whether you’re a startup chasing early traction or a corporate team modernising a complex legacy system, our focus is the same: creating user experiences that perform, scale, and deliver measurable business value.

Can you work with our in-house product and development teams?

Absolutely! See us as an extension of your team. We collaborate with product managers and developers right from the start to keep everyone aligned and avoid costly rework later on. By embedding early, we create momentum and clarity, ensuring design decisions are practical, business-driven, and ready to perform at launch.

Do you handle development?

We are a design-only agency, focused on digital product strategy, UX, and UI. For development, we collaborate with trusted partners or integrate directly with your in-house tech team. This model keeps design quality world-class while ensuring a smooth handover into development.

The best results happen when experts work together toward a shared vision. By bridging the gap between client needs, business goals, and development realities, we minimise effort, reduce costs, and deliver digital products with world-class user experiences and stronger conversion outcomes.

How do you measure success in your projects?

We measure success through performance and business impact. That includes higher adoption, stronger retention, lower churn, improved conversion rates, and more revenue per user. From the start of every engagement, we define clear goals with you, then track progress through UX performance metrics like task completion, onboarding success, and customer satisfaction. Together, these indicators show how design choices impact both product performance and business growth.

Do you use AI in your design process and product design?

Yes. We see AI as an enabler, not a replacement. We use it in our own process to speed up research, automate repetitive tasks, and explore design options faster, freeing our team to focus on strategic product design.

Do you provide ongoing support after delivery?

Yes. Many clients keep us on as a long-term design partner to continue testing, refining, and scaling their digital products. Our focus is always the same: ensuring your product performs, delivers measurable results, and grows alongside your business.

Don’t know where to start?

Whether you're reworking your onboarding, scaling a design system, or embedding design leadership into your product team, let's make it work better for your users and your business.