Luno — An intelligent 
Bitcoin wallet


Luno is a global Bitcoin platform, providing highly secure wallets, institutional quality exchanges, and various API’s for merchant and other business integration. Luno customers can use the Luno Smart Wallet for faster and cheaper money transfers to family and friends, buying things online and trading and storing their Bitcoin. Luno has always been a mobile first company, building their business around a mobile core. This is in line with their company vision to make money frictionless and universally accessible.

Isoflow has been consulted on various stages of the Luno journey, predominantly around user experience and design collaboration.


  • UX / UI
  • Responsive Web Design
luno website and app displayed on both and ios and android device

Design Process

We kicked off the project with workshops alongside the Luno team, which initiated a collaborative working environment. While our involvement began with minor UI & UX improvements to the current app, we were later given the task of redesigning the app with a fresh look aligned with Google’s Material Design Guidelines.

multiple luno android screen designs

Android Design

The overall redesign of Luno current app involved re-thinking the entire user experience, as well as introducing new concepts and features to increase the app’s efficiency. A significant part of the redesign was the adoption of material design’s card-based system for displaying content.

the luno app screen designs displayed on a google pixel

iOS Design

While the majority of Luno users have Android devices, the app is also available for download on iOS. We applied the same material design approach to the iOS app but incorporated the relevant styling such as gradients for more of a native app feel.

the luno app screen designs displayed on a iphone
a human holding an iphone displaying the luno iso app

UI Card Design

The detailed card designs were an important part of our redesign. We took a close look into the application of cards in material design and made use of fun illustrations, bright colours and crafted typography to display the data.

multiple ui cards for luno design system
Marcus Swanepeol
Marcus Swanepoel
Co-Founder & CEO, Luno

"It's been great working with the Isoflow team on a number of design and UX projects - they are responsive, hands-on and really good at what they do."

Marketing Website

the luno website on a mobile dimension
a human holding an iphone displaying the luno website
the luno website on a desktop dimension